Today was the launch of the second collection from goodDYEyoung. Creators Hayley Williams + Brian O'Connor have given us more amazing tools to work with. The entire crew at crown has a long history of searching for the perfect medium to create vibrant hair. GDY is in a league of its own. The pigmentation, durability, customized mixing, ingredients, fragrance... we can't pick just one favorite feature. (Even little Monster sports a different GDY tinted tail every season.) The 4 new tones are Narwhal, None More Black, PPL Eater, and Kowabunga.

The cherry on the cake was a shout-out from Team GDY themselves. Hayley + Brian, thank you. It's no small victory to work on a project so in depth, but it's been more than worth the wait. We're so lucky to be a GDY hair studio, and also have been mentioned alongside X in Philly.

Hair family vibes,

<3 crown

#dyehappy